Brand Messaging Development & Copywriting

Your website is a delivery system for your brand messaging.

Our team will collaborate with you to define the clear, consistent language you use to communicate who you are and what you offer in a way that connects with your audience.

How We Dial In and Deliver Your Message

Audience Analysis

Together, we will identify the primary, secondary, and tertiary audiences for your work. This will help determine the most important calls to action and allow us to create messaging that resonates with your audiences.

Brand Messaging Workshop

After reviewing your current brand assets, we will facilitate a 75-90 minute messaging workshop to give our team insight into your organization, what makes you stand out, and the problems you solve for your audiences.

Custom Messaging Framework

We develop your messaging including your brand positioning statement, key messages, and marketing tagline—the elements that form the foundation for the copy for your site and all of your other marketing efforts.

Full Copywriting for Your Website

With the solid foundation of your messaging framework in hand, we can provide full copywriting services for your website. We’ll get all of the industry-specific details from you … and then take it from there.

Don’t just take our word for it

“What’s most impressive is their ability to understand our key messaging elements and who we are as a business.”
~ Erin Hedlun, Evangel University
“Chris and his team are absolutely experts in their field. Not only is the work top quality, but the communication is next level. I highly recommend Classic City Consulting and look forward to continuing my work with them.”
~ Dean Kimberly, Techwood Digital
“The project Classic City worked on for us was pressed for time, with a short delivery of less than seven weeks. Chris & his team was able to not only deliver, but also satisfactorily meet the client’s needs as well as my own. The team at Classic City are great with adapting to internal company processes/structures, strong client facing interactions, solution focused & provided suggestive feedback on how to improve the application. The experience have been with easy & enjoyable. I look forward to future projects with them.”
~ Sophear Teng, Soltech
“Dekalb Neurology Group has been extremely happy with our new website with Classic City. Chris, Brett, and the Classic City team streamlined the process and made our transition to a great looking new website easy. Thank you, Classic City.”
~ David Olson, Dekalb Neurology Group
“Chris and Classic City developed one of our content platforms and to this day (many years later) helps us manage and troubleshoot any issues. Chris doesn’t just troubleshoot any and all problems we encounter, he solves them quickly and accurately. Classic City is detail-oriented, thorough and accurate with everything they do. I highly recommend Classic City Consulting.”
~ Renee Valdes, Home Depot